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Blogs and News Pages


Having a blog or news page on your website is a good way to keep your customers updated, share useful advice and information, and show that you are an expert in your field. Marketing professionals often use a blog post or article as the cornerstone of a targeted marketing campaign – sharing it in a newsletter, while slicing and dicing it to create snippets, teasers and shorter posts on social media. This drives traffic to your website and helps generate leads and sales.

I have written this type of content for several organisations, including news stories for The Geos Group, holiday reports for Travel Counsellors, and press articles for The Kenton Theatre.

If you are interested in working with me to develop your blog or news page, this is how it works: We sit down over coffee, or meet online if that’s easier. You tell me stories about your business, what your key marketing messages are, what’s new in your industry, and the type of content your customers might enjoy. Together, we then create a schedule of original blog posts or articles for me to research and write. This provides you with a steady stream of fresh content for your marketing activities, written in a clear and conversational tone, with keywords woven in to help with SEO.


Posted on

January 10, 2023